Privacy policy.
This page explains what personal details Penguina collects through penguina.website and from our clients, why we collect them, how long we keep them, and how you can see, correct or delete them. The short version: we ask for little, we use it only to reply and do our work, and we never sell it.
Questions about this page?
Email hello@penguina.website.
In short: we only collect what you send us in the chat, by email or on WhatsApp, plus short technical logs that keep our website working. We use it to reply to you and to look after your business. We never sell it, we run no advertising pixels, and you can ask us to see, correct or delete it at any time.
Who is responsible for your details?
Penguina is responsible for the personal details described on this page. For any privacy question or request, email hello@penguina.website.
This policy covers two groups of people:
- Visitors to penguina.website, including anyone who asks for a first fix or sends us a message.
- Our clients, the business owners and staff we work with.
It does not cover your own customers' details on a website we look after for you. For those, your business decides what happens, and we follow your instructions. That's explained in our data processing terms.
What do you collect?
When you ask for your first fix
You ask for your first fix in the chat on our website, by email or on WhatsApp. You send us your website address and, if you like, your name, your email address, your type of business and a short note about what's bugging you. We keep what you send so that we can reply and do your first fix.
When you send us a message
Our contact page has no form. When you message us in the chat, by email or on WhatsApp, we keep that conversation so that we can reply.
When you use the chat on our website
The chat keeps what you type so that we can answer you and follow up. Answers in the chat come from our AI assistant. Please don't share passwords, payment details or health information there.
When you become a client
We keep your business contact details, the details we need to bill you, the access you give us to look after your website and accounts, and our messages with you, including your weekly notes and monthly pages.
When you visit our website
- Visitor totals. We count visits in total, for example how many people viewed a page this week, so we know which pages help. We don't run a counting tool today. If we add one, we list it on our cookie policy first. See our cookie policy.
- Technical logs. Like almost every website, the servers that run ours keep short technical records of requests, such as IP address, browser type and the page asked for. These help keep the site secure and working.
- Fonts. Our fonts currently load from Google Fonts. When your browser fetches them, Google receives your IP address and basic browser details. We explain this on our cookie policy.
If our study scanner visited your website
For a research study, our scanner PenguinaStudyBot visits small-business websites and reads only what any visitor can already see. It collects no names, email addresses, phone numbers or postal addresses. Read what it requests, what we keep and how to opt out.
We don't ask for, and don't want, sensitive details such as health information, payment card numbers or passwords through the chat, email or WhatsApp. Please don't send them that way.
Why do you collect it, and how long do you keep it?
| What | Why we use it | How long we keep it |
|---|---|---|
| First fix requests | To look at your website, send your first fix and reply to you | As long as we need to finish your first fix and answer your questions. If you don't become a client, we delete it |
| Contact messages | To reply to you | As long as we need to answer you and follow up on what you asked |
| Client contact and billing details | To provide your plan, send your notes and bill you | While you're a client, then only as long as the law requires for business and tax records |
| Logins and access you give us | To look after your website and accounts | Until your handover. We then remove our access and confirm it by email |
| Visitor totals | To see which pages help people | Totals only, with no details about any one person |
| Technical logs | To keep our website secure and working | A short time, then deleted automatically |
If the law where you live asks for a legal reason for each use, ours are: taking the steps you asked for before a contract (your first fix), carrying out our agreement with you (your plan), keeping our website secure (our legitimate interest), and meeting legal duties such as keeping tax records.
What will you never do with my details?
- We never sell your details, or share them with anyone for their own marketing.
- We run no advertising pixels on our website, so we don't follow you around the internet with ads.
- We don't add you to a newsletter. We don't send marketing newsletters at all.
- We don't contact people who've asked us not to.
- We don't put sensitive details into AI tools. Where we use AI to help us work, we follow how we use AI: the minimum needed, and never passwords, payment details or health information. Answers in our website chat come from an AI assistant.
Who else sees my details?
Only the service providers we need to run our business, such as the companies that host our website, carry our email and messages, and handle billing. They only get what they need for that job, and they must protect it. Ask us and we'll tell you which providers we use and where they are.
We may also share details if the law requires it, for example a valid request from a court or regulator. We'll tell you if we're allowed to.
Some of our providers may store details in other countries. Where the law requires extra protection when details move between countries, we use it.
What are my rights?
You can ask us, at any time and for free:
- To see the personal details we hold about you.
- To correct anything that's wrong or out of date.
- To delete your details, unless the law requires us to keep something, such as billing records.
Depending on where you live, the law may also give you the right to object to how we use your details, to ask us to limit it, or to receive a copy in a format you can take elsewhere. We'll honour those too.
To ask, email hello@penguina.website. We complete your request within the time the law allows. We may ask you to confirm who you are first, so we don't give your details to someone else. If you're not happy with our answer, you can complain to the data protection regulator where you live.
How do you keep my details safe?
We use the same care we use for our clients' websites: the fewest logins possible, strong passwords and two-step sign-in where available, access removed when it's no longer needed, and software kept up to date. No system is perfectly secure, so if something ever goes wrong with your details, we'll tell you promptly and explain what we're doing about it. Read more on security and privacy.
Is this website for children?
No. Our services are for businesses, and we don't knowingly collect details from children. If you think a child has sent us their details, tell us and we'll delete them.
Will this policy change?
If we change how we use personal details, we'll update this page and the date at the top. If you're a client and the change matters to you, we'll also tell you by email before it applies.
Own a business in Australia? Read what the 10 December 2026 change means for your own privacy policy.
Not sure where to start? Send us your website.
We look at it the way a customer would, find up to 3 real problems, and fix one of them free. No call needed.