How we work

How we work with you.

One small team looks after your website every week. Software keeps watch day and night, a person decides what to do, and you see all of it in a short note every Monday.

Written and reviewed by the Penguina team

Last updated 15 October 2026

The basics, simply.

The same for every client, on every plan.

1

Three prices. No setup fee.

Keep is $100 a month, Grow is $250 and Full Care is $500, in US dollars. Add-ons are priced on request and quoted after your first fix, so you know the cost before anything starts.

2

Month to month.

No annual contract and no minimum term. If you ever decide to stop, one message is enough, and we hand everything back, free.

3

Everything stays in your name.

Your domain, hosting, website, logins and Google profile stay yours. We keep a register of your keys, so you always know what you own and who can get in. More on owning your website.

4

A note every Monday, a page every month.

Each Monday, a short note: how the week went, whether your site was safe, the enquiries we could see and the next three things we'll do. Each month, one page with the bigger picture. See the weekly note and monthly page.

5

Easy to reach.

Chat with us on this website at any time, or use WhatsApp or email. Anything that speaks for your business, like a review reply or a new page, waits for your OK.

The Penguina teamWritten for owners, not lawyers.
How we use AI

Software watches. People decide.

AI helps us keep watch and draft text. A person checks every alert and every word, and you approve anything that speaks for your business.

Software keeps watch

Automatic checks, backups and form tests run day and night, so routine work never depends on someone remembering.

Day and night

A person checks

When a check fails, a person looks at the real thing, finds the cause and fixes it.

Every alert

AI helps draft

Tools help draft review replies and summaries. A person rewrites each one and checks every fact against what you told us.

Grow and Full Care

You approve

Review replies, new pages and anything in your name wait for your OK. A "yes" on WhatsApp is enough.

Before it goes out

The chat on our website

Our chat uses AI, so you get an answer in seconds, any time. Ask for a person whenever you like and one of the team picks it up. When we use AI tools, we put in only what the task needs, and never passwords, payment details or health information.

Security and privacy

Your website and your customers, kept safe.

Six layers of protection, included in every plan. Each one shows up in your Monday note. Found a flaw in our own website? Here's how to report it.

A firewall in front

Blocks known attacks, bad bots and junk form messages before they reach your site.

Quick security fixes

When a serious hole is announced, we patch it quickly, often at the firewall first.

Safe updates

Updates are tried on a copy of your site first, so one fix doesn't break something else.

Backups, checked

Regular full copies kept away from your site, and we check the copies actually work.

Only the logins needed

Old logins from past developers or staff are removed, with your OK.

Watched day and night

Software spots problems like a smoke alarm. A person reads every alert.

Your customers' details

We use them only to look after your business, for example to list your enquiries in your note. We don't sell or share them, and we don't contact your customers for ourselves. For clinics, contact and booking pages carry no ad trackers, and forms ask only what's needed to reply.

Service levels

When something needs fixing fast.

A website that's down, a form that stopped sending, a hacked site or a domain about to expire goes straight to the front of the queue. We tell you right away, fix it, and explain what happened in simple words.

Spot something first? Message us in the chat or on WhatsApp and put "urgent" in the first line.

What we doWhat to expect
Reply to your messagesA real answer, or a clear plan for one, promptly on working days
Your weekly noteEvery Monday
Your monthly pageEvery month
BackupsRegular, kept off your site, copies checked
Form and booking testsRegular, with a real test enquiry
Review repliesDrafted promptly for your OK, on Grow and Full Care
Targets we work to on every plan. Checked 15 October 2026.
Questions

Questions about working with us.

Something else? Ask in the chat or email hello@penguina.website.

Is it the same on the $100 Keep plan?

Yes. Ownership, month to month, the Monday note and the monthly page are the same on every plan. Review replies come with Grow and Full Care.

Is there a setup fee or anything extra on the bill?

No setup fee. You pay the monthly price of your plan. If you'd like an add-on, we quote it first, and nothing is added until you say yes.

Can I talk to a person?

Yes. The chat answers straight away, and you can ask for a person at any time. WhatsApp and email reach the team directly.

What if my website gets hacked?

We bring back a clean copy from a checked backup, close the hole the attacker used, and explain what happened in your note.

Will I get more enquiries?

That depends on more than your website, like your season and your prices. What we do is fix what loses enquiries: forms that don't send, buttons that don't work on phones, wrong opening hours and unanswered reviews. Then we show you the count each month.

Can I move between plans?

Yes, from one month to the next. Your price changes to match the new plan, and everything else stays the same.

Your first fix, free

Not sure where to start? Send us your website.

We look at it the way a customer would, find up to 3 real problems, and fix one of them free. No call needed.